Fernando Corral, General Director of ASOBAL, speaker at the ESADE Sports Business Summit.

The Director and Secretary General of ASOBAL, Fernando Corral, has participated in the latest edition of the ESADE Sports Business Summit, a prestigious event that brings together opinion leaders and professionals to explore the key trends shaping the sports industry, from sustainability, innovation and the plane of the relationship between brands to governance and business development.

The leader of the elite of Spanish men's handball clubs has been one of the four speakers in the space dedicated to the business of sport, moderated by Carlos Cantó, CEO of SPSG Consulting, and which has also featured the presence of Alex Rotter, Sports Rights Director of the Mediapor Group; Olof Samuelson, Head of Global Partnerships at 360Player; and Judit Hidalgo, Managing Director of Andorra Business.

Fernando Corral has analyzed the possibilities, challenges and opportunities offered by the sports business and, specifically, to the expansion project of the ASOBAL brand, one of the four professional competitions in the national arena.