ASOBAL present in Madrid and Albacete at two sports sector events

The future of the sports industry and the integrity of competitions were the focus of ASOBAL's participation in two sessions held on September 30 in Madrid and Albacete. These two meetings allowed the Professional League of Spanish Handball Clubs to share its vision and experience alongside representatives from different sectors of the industry and to address some of the challenges that will shape the evolution of professional sports in the coming years.

In Madrid, Fernando Corral, general director of ASOBAL, took part in the meeting organized by the Sports Committee of the Spanish Marketing Association (AMKT) on the occasion of the presentation of the report ‘Sports Marketing Trends - Vision 2030’.

During the meeting, the general director of ASOBAL was part of a panel alongside representatives from leading organizations and companies such as the NBA, the Spanish Paralympic Committee, and Telefónica, providing the perspective of the Professional League of Spanish Handball Clubs – ASOBAL in a debate focused on the transformation and future opportunities of the sports industry.

Meanwhile, Carlos Molina, director of Communication, Brand, and Audiovisual of ASOBAL, participated in Albacete in the Integrity Day against Sports Event Fixing, organized by the Government of Castilla-La Mancha, with the collaboration of the Ministry of Social Rights, Consumer Affairs and Agenda 2030, LALIGA, the RFEF, and the National Police.

Under the motto ‘No integrity, no game,’ the meeting addressed the culture of fair play, risk identification, and prevention and investigation tools. Molina took part in the ‘Risk Identification’ panel, alongside representatives from various federations and sports entities, where he discussed vulnerabilities that can affect organizations, with special attention to access to information, data, and digitalization as elements linked to sports integrity.